tais como: clientes externos‚ agentes e distribuidores‚ fornecedores‚ a competição‚ etc. 3. Factores macro-ambientais‚ tais como: Poderes Políticos (e legais)‚ poderes económicos‚ Sócio-cultural e Tecnológicos. Estes são conhecidos como factores PEST. [pic] Factores Políticos A área política representa enorme influência sobre as regras empresariais‚ e o poder de compra de clientes e outras empresas. Você sempre deve considerar factores como: 1. Quanto estável é o ambiente político? 2. Poderão
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brand and the way the brand owner defines what the brand stands for overlap as much as possible. EasyJet derives the most from the perceived quality. “The perceived quality refers to; A customer’ opinion of a product’ value to him or her. It may have little or nothing to do with the product’s market price and depends on the product’s availability to satisfy his or her needs or requirements”1 Easyjet is really focusing on this aspect because they are expanding and they are already flying to 129 destinations
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Airline Industry SWOT Analysis A SWOT analysis--a review of strengths‚ weaknesses‚ opportunities‚ and threats--is a core requirement of any organization‚ and essential to understand any industry. The volatile airline industry is no exception. While individual airlines each analyze and make decisions based on their own situations‚ there are overall industry similarities that all airlines face‚ with each endeavoring to maximize strengths and opportunities while minimizing weaknesses and threats
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SWOT Analysis 1 Light Engineering- Faisalabad Pakistan 5.2 Strengths 1. Demand Driven Industry (more than 4000 units for textiles alone) 2. Strong presence in local market 3. Availability of cheaper labor 4. Geographically situated at ideal location (near end users) 5. Most setups are self employed and have simpler management structure 5.2 Weaknesses 1. Obsolete technology machinery and equipment used for manufacturing 2. Availability of raw material and inconsistent raw material
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The Indian ICT industry Enabling Global Competitiveness and Driving Innovation with Equitable Growth A DV I S O RY Foreword from CII The Indian ICT Industry has witnessed excellent growth in the past two decades. Capitalizing on its advantages of talent pool‚ lower cost of operation and the innovative remote delivery model‚ India has established itself as a global leader in the ICT sector. Today‚ India is clearly acknowledged as the global services hub. However‚ the industry today is facing
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Pest Analysis Fast Food Retail Sector Introduction Political Factors McDonald’s food safety is of a very high-quality and is recognised as one of the best in the fast food retail sector. One of their main successes has been their training programme. They 1 train all of their staff before they begin work in one of their restaurants on all aspects of food quality‚ food safety and hygiene. This training‚ along with being made aware of the importance of cleanliness‚ continues throughout their
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MODULE TITLE: BUSINESS ENVIRONMENT/ TRAVEL & TOURISM BUSINESS TOPIC : PEST ANALYSIS PEST ANALYSIS Introduction 3 History 3 Growth 3 PEST Analysis 4 Political Factors 4 Economic Factors 5 Social Factors 5 Technological Factors 6 Analyze your findings 7 Strategies pursued by the business to control PEST factors: 7 Recommendations 8 References 8 Oman Air Introduction Oman Air is the flag carrier of the Sultanate of Oman‚ based
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Using SWOT Analysis to Formulate Strategy SWOT Analysis is a powerful technique for understanding your Strengths and Weaknesses‚ and for looking at the Opportunities and Threats you face. SWOT analysis is one of the most important steps in formulating strategy. In SWOT analysis‚ the best strategies accomplish an organization’s mission by exploiting an organization’s opportunities and strengths while neutralizing its threats and avoiding its weakness. (Griffin‚ 2003) By looking at yourself and
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PEST Analysis A scan of the external macro-environment in which the firm operates can be expressed in terms of the following factors: * Political * Economic * Social * Technological The acronym PEST (or sometimes rearranged as "STEP") is used to describe a framework for the analysis of these macroenvironmental factors. A PEST analysis fits into an overall environmental scan as shown in the following diagram: Environmental Scan | / | \ | External Analysis | Internal
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What is PESTLE Analysis? Originally known as PEST Analysis‚ this is a macro environmental framework used to understand the impact of the external factors on the organization and is used as strategic analytical technique. PEST stands for "Political‚ Economic‚ Social‚ and Technological” factors. Francis Aguilar is referred to as the originator of this tool. He talked about ETPS – Economic‚ Technological‚ Political‚ and Social– as the four important factors for Scanning the Business Environment
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