IBM Global Business Services IBM Institute for Business Value Attaining sustainable growth through corporate social responsibility Corporate Social Responsibility IBM Institute for Business Value IBM Global Business Services‚ through the IBM Institute for Business Value‚ develops fact-based strategic insights for senior executives around critical public and private sector issues. This executive brief is based on an in-depth study by the Institute’s research team. It is part of an ongoing
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Living Dangerously in Two Worlds In my paper I will be discussing the topics related to corporate social responsibility. Corporate social responsibility (CSR‚ also called corporate responsibility‚ corporate citizenship‚ and responsible business) is a concept whereby organizations consider the interests of society by taking responsibility for the impact of their activities on customers‚ suppliers‚ employees‚ shareholders‚ communities and other stakeholders‚ as well as the environment. This obligation
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obligation which we need to fulfill. The fulfillment of these obligations is called our responsibility towards society. The same scenario applies for business also. What is “Corporate social responsibility” * We do know that every business operates within a society and uses the available resources of the society and depends on the society itself for their existence. This creates a responsibility for business towards a society that they must return to the society in return of what they(Business)
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Strategic Corporate Social Responsibility and Value Creation among Large Firms Lessons from the Spanish Experience Bryan W. Husted and David B. Allen Can corporate social responsibility (CSR) be a source of good and a wellspring of innovation‚ competitive advantage and value creation for the firm? Although CEOs and government leaders insist in public that CSR projects create value for the firm‚ privately they admit that they do not know if CSR pays off. To address this question and drawing on
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Chapter 1: Corporate Social Responsibility (CSR) • Definition o How the action and conduct of corporation affect society. Corporate have the duty to improve and protect society through the business. • Four Different Perspective o Economic Responsibility: Maximize profits. Fair pricing and quality products. Stakeholders in Corporation: Shareholders. Employee. Upper Management. Customer/Consumer. Vendors/Supplier. The key is to be able to balance and decide which
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What does it mean to be a virtuous company? In fact it is a hard question for all the people who involved in doing business. Perhaps corporate social responsibility (CSR) can answer for that question clearly. By applying CSR into business‚ organizer can reduce a lot of risks which are linked to the issue of social‚ environmental‚ and money. However‚ not everyone care about that. There are a lot of costs and benefits of CSR if company does not provide a CSR policy in their organization. This paper
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CORPORATE SOCIAL RESPONSIBILITY (CSR) is a term describing a company’s obligation to be accountable to all of its stakeholder in all its operation and activities. Socially responsible companies consider the full scope of their impact on communities and the environment when making decisions‚ balancing the needs of stakeholder with their need to make profit. A company’s stakeholders are all those who are influenced by and can influence a company’s decisions and action‚ both locally and globally. Business
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reports that showcase companies’ social and The Ratings Game environmental good deeds. Of the 250 largest multina- tional corporations‚ 64% published CSR reports in 2005‚ either within their annual report or‚ for most‚ in separate sustainability reports – supporting a new cottage indus- Measuring and publicizing social performance is a po- try of report writers. tentially powerful way to in uence corporate behavior – Such publications rarely offer a coherent framework assuming that the
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dimishes the necessity of a common and shared territorial basis for social economic and political activities‚ processes and relations Globalization include cultural‚ legal and accountabiliy issues for business ethics Who are the key actors and stakeholders? Environmental pollution and destruction of local cultures Many companies have sustainability statements We need to combine the economic‚ social and environmental – therefore we focus on the triple bottom-line as
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Corporate social responsibility is a business philosophy that stresses the importance of keeping the best interests of the wider society in mind. The World Business Council for Sustainable Development in its publication Making Good Business Sense by Lord Holme and Richard Watts‚ used the following definition. ‘Corporate Social Responsibility is the continuing commitment by business to behave ethically and contribute to economic development while improving the quality of life of the workforce
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