has personally been in the same shoes as the Coca-Cola Company in this debate. He alludes to two of their own published books: One Hundred Dollar Misunderstanding and Games People Play. He illustrates how their situation was far worse in the sense that it was not only the motto that was being recycled but the name of the product itself with a few minor changes. However unlike the Coca-Cola Company, they did not make a major objection to it and instead embraced the fact that it was became widespread and significant. Seaver also refers to the First Amendment in that it states freedom of speech, refuting Coca-Cola's belief that they "owned the phrase". Both corporations equally have access to use it because there was no evident restriction saying that only Coca-Cola possessed exclusive
has personally been in the same shoes as the Coca-Cola Company in this debate. He alludes to two of their own published books: One Hundred Dollar Misunderstanding and Games People Play. He illustrates how their situation was far worse in the sense that it was not only the motto that was being recycled but the name of the product itself with a few minor changes. However unlike the Coca-Cola Company, they did not make a major objection to it and instead embraced the fact that it was became widespread and significant. Seaver also refers to the First Amendment in that it states freedom of speech, refuting Coca-Cola's belief that they "owned the phrase". Both corporations equally have access to use it because there was no evident restriction saying that only Coca-Cola possessed exclusive