economics
Managerial Economics Final Project
Fajwa’s Apparel Outlets
Iqra Fayyaz (10223004)
Malik Usman Khan (10223001)
Sufyan Adil (10223024)
Jabbar Ahmed(10223006)
Mohd. Salman (08110104)
Instructor: Dr. Tasneem Akhtar
GIFT Business School
GIFT University
ACKNOWLEDGMENT
In the name of ALLHA ALMIGHITY the lord of the world who has bestowed us with abilities and blessed with knowledge so that we can make best of opportunities provide to us. First of all we are indebted toward ALLHA ALMIGHTY who has created us and made capable enough to with stand in the competitive world.
If words could pay gratitude then we would like to pay our esteem gratitude to our most respected Dr. Tasneem Akhtar for assigning us this project of Managerial Economics. Throughout the course period he has been extremely cooperated with us and guided us at every single step he has been very encouraging and kind to us.
At the end we just want to thanks to our families, because they tolerated us when we don’t able to give time to them and become one of the main reasons of cancelation of many outdoor trips.
TABLE OF CONTENTS
Contents
Page #
Fajwa’s business profile
3
Business opportunity
4
Business objectives
6
Importance of study
8
Key customer
9
Market size
10
Opportunity size
11
Product line
13
Demand analysis
16
Supply analysis
23
Costing analysis
26
Revenue analysis
30
Market type
33
Long run strategy
35
INTRODUCTION
The final project of Managerial economics is related to on starting of new business or venture. This study evolved around to identify the demand analysis of your product which you are going to offer to consumers through new business. There is also involved costing analysis which includes total cost, total revenue and profitability analysis also. There is also involved competitors analysis, market type and structure, factors which influence on the demand and supply of your product.
FAJWA’S
Just
Fajwa’s Apparel Outlets
Iqra Fayyaz (10223004)
Malik Usman Khan (10223001)
Sufyan Adil (10223024)
Jabbar Ahmed(10223006)
Mohd. Salman (08110104)
Instructor: Dr. Tasneem Akhtar
GIFT Business School
GIFT University
ACKNOWLEDGMENT
In the name of ALLHA ALMIGHITY the lord of the world who has bestowed us with abilities and blessed with knowledge so that we can make best of opportunities provide to us. First of all we are indebted toward ALLHA ALMIGHTY who has created us and made capable enough to with stand in the competitive world.
If words could pay gratitude then we would like to pay our esteem gratitude to our most respected Dr. Tasneem Akhtar for assigning us this project of Managerial Economics. Throughout the course period he has been extremely cooperated with us and guided us at every single step he has been very encouraging and kind to us.
At the end we just want to thanks to our families, because they tolerated us when we don’t able to give time to them and become one of the main reasons of cancelation of many outdoor trips.
TABLE OF CONTENTS
Contents
Page #
Fajwa’s business profile
3
Business opportunity
4
Business objectives
6
Importance of study
8
Key customer
9
Market size
10
Opportunity size
11
Product line
13
Demand analysis
16
Supply analysis
23
Costing analysis
26
Revenue analysis
30
Market type
33
Long run strategy
35
INTRODUCTION
The final project of Managerial economics is related to on starting of new business or venture. This study evolved around to identify the demand analysis of your product which you are going to offer to consumers through new business. There is also involved costing analysis which includes total cost, total revenue and profitability analysis also. There is also involved competitors analysis, market type and structure, factors which influence on the demand and supply of your product.
FAJWA’S
Just